Barbie Movie

 Last week, the first look at the new Barbie movie came out, and I absolutely am obsessed with the film and costuming and set design, so I'm going to talk about it here, because movies are digital media too. 

I love everything about it. From the way the Barbies and their costumes look on camera, to the little details hidden in the backgrounds of different scenes (hints to Wizard of Oz type plot, homages to vintage Barbies), to the iconic moment where Margot Robbie, who plays the main Barbie, steps out of her incredibly toy-doll looking shoes on her tiptoes, like a real doll... I just think it slays. One thing that has come from these sneak peaks that I think is really interesting is the posters. Obviously, there were a good amount (one for each character in the movie) but the really cool thing is how the internet just took it and ran with it. Immediately we saw different TikTok and Instagram creators making Barbie posters for themselves, their friends, and even their pets or favorite skincare items. Different brands also took the inspiration and infused their own products into the poster. I even saw the National Park Service create posters for some of their state parks. And what's even more interesting is that they all look good! I think the digital design team for this new movie created something that can be pretty timeless, since even after the movie comes out and the Barbie phase has passed, it's a design that can be used for pretty much anything.